Porsche Leads Top 20 J.D. APEAL Study

Porsche Most APEALing

Porsche has ranked number 1 in J.D. Power’s APEAL study, which basically means “Most satisfied customers after 90 days”
 

Porsche’s “Standard of Excellence” has proven itself true

For at least the first 90 days…

J.D. Power just released the results of their annual APEAL study. That stands for “Automotive Performance, Execution, and Layout.” That abbreviation means, in basic terms, how satisfied people were with the features of their new car, inside and out, after the first 90 days.

The German luxury brand also took home top honours for the Macan, Cayenne, and Cayman.

Here’s the Top 20

  1. Porsche
  2. Jaguar
  3. BMW
  4. Mercedes-Benz
  5. Audi
  6. Land Rober
  7. Lincoln
  8. Cadillac
  9. Infiniti
  10. Lexus
  11. Mini
  12. Volvo
  13. Acura
  14. Hyundai
  15. Volkswagen
  16. GMC
  17. Ram
  18. Buick
  19. Ford
  20. Kia

The list is based on a 1000 point scale, Porsche scored a 874, as you can see the top 10 is all “Premium” brands, it’s understandable that the list would get topped by these badges. If we eliminated those brands you get a list that looks more like this.

  1. Mini
  2. Hyundai
  3. Volkswagen
  4. GMC
  5. Ram
  6. Buick
  7. Ford
  8. Kia
  9. Chevrolet
  10. Mazda
  11. Scion
  12. Dodge
  13. Chrysler
  14. Subaru
  15. Honda
  16. Nissan
  17. Toyota
  18. Jeep
  19. Mitsubishi
  20. Fiat

Our condolences to Smart which tanked. The industry average was 798, and the tiny 3-bolt scored a dismal 683.

So what do you think? Does this mean luxury cars are always better? How about Mini which managed to beat Volvo and Acura? Like most industry news, Canada was not involved in the study. Do you think the numbers are different for Canadians?


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